{"id":2756,"date":"2026-08-21T05:47:24","date_gmt":"2026-08-21T03:47:24","guid":{"rendered":"https:\/\/stoll-freres.ch\/?p=2756"},"modified":"2026-08-21T05:47:50","modified_gmt":"2026-08-21T03:47:50","slug":"svjeze-voce-i-povrce-distribuira-se-dvanaest-mjeseci-godisnje","status":"publish","type":"post","link":"https:\/\/stoll-freres.ch\/hr\/des-fruits-et-legumes-frais-distribues-douze-mois-par-an\/","title":{"rendered":"Svje\u017ee vo\u0107e i povr\u0107e distribuira se dvanaest mjeseci godi\u0161nje"},"content":{"rendered":"
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\u00a9 kreativne sinergije, Laurent Bailly<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Osiguravanje opskrbe tijekom cijele godine<\/h3>

Kako bi se osigurala kompletna ponuda u svakoj sezoni, tim za nabavu i prodaju oslanja se i na vlastite berbe i na mre\u017eu partnerskih proizvo\u0111a\u010da, uglavnom u regiji Sjeverni Vaud, ali i drugdje u \u0160vicarskoj i inozemstvu.<\/p>

Tim se sastoji od Mathieua Carrela i \u010detiri prodajna predstavnika koji osiguravaju dovoljne koli\u010dine za zadovoljavanje potra\u017enje kupaca, \u010dak i kada odre\u0111eni usjevi usporavaju ili se bli\u017ee kraju vegetacijske sezone. Suprotno tome, kada su \u017eetve obilne, kao \u0161to je \u010desto slu\u010daj usred ljeta, prodaja mora biti organizirana tako da se roba premje\u0161ta bez odlaganja, \u010duvaju\u0107i njezinu svje\u017einu. Ova stalna interakcija izme\u0111u dostupnosti i potreba strukturira svakodnevni rad ureda i zahtijeva visok stupanj odzivnosti.<\/p>

Koordinirani napor izme\u0111u polja, staklenika, skladi\u0161ta i ureda<\/h3>

Svakog \u010detvrtka odr\u017eava se sastanak na kojem se okupljaju voditelj skladi\u0161ta, voditelji sektora staklenika i otvorenog polja, kao i Mathieu. Zajedno pregledavaju prognoze \u017eetve i dostupne zalihe: salate, raj\u010dice, patlid\u017eane, tikvice, mrkvu i ostalo sezonsko ili uvozno vo\u0107e ili povr\u0107e.<\/p>

\u00abOve informacije nam omogu\u0107uju planiranje tjedna, prilagodbu ponude i odre\u0111ivanje proizvoda s kojima \u0107emo morati sura\u0111ivati\u00bb, obja\u0161njava Mathieu. Ovaj tjedni korak daje smjernice cijelom prodajnom timu i omogu\u0107uje im bolje predvi\u0111anje potreba tijekom razdoblja posebno velikih koli\u010dina i aktivnosti.<\/p>

Posao diktiran narud\u017ebama i isporukama<\/h3>

Dani po\u010dinju rano i zavr\u0161avaju kasno. Zato se prodajni predstavnici izmjenjuju u jutarnjoj i ve\u010dernjoj smjeni. Ured se otvara u 6:00 sati ujutro kako bi pripremio narud\u017ebe za skladi\u0161te, koje se otvara u 6:30 sati. Isporuke se zatim organiziraju prema narud\u017ebama, s prosjekom od 350 paleta dnevno koji napu\u0161taju na\u0161 logisti\u010dki centar. Izme\u0111u 17:30 i 18:00 sati, nakon zatvaranja skladi\u0161ta, finaliziraju se posljednji dokumenti.<\/p>

Temeljito razumijevanje kupaca kako bi se bolje ispunila njihova o\u010dekivanja<\/h3>

Svaki prodava\u010d upravlja vlastitim portfeljem klijenata, \u0161to im omogu\u0107uje odr\u017eavanje izravnog kontakta i personalizirano pra\u0107enje, \u0161to s vremenom dovodi do \u010dvrstih odnosa.<\/p>

Do\u0161av\u0161i u na\u0161u tvrtku prije dvadeset godina, a sada s 39 godina, Mathieu napamet poznaje kupovne navike kupaca, prilago\u0111ava koli\u010dine i pronalazi rje\u0161enja kada se potrebe tr\u017ei\u0161ta i dostupnost ne poklapaju.<\/p>

Cijeni ljudski aspekt posla i strastveno ga zanima svijet povr\u0107a. Osim toga, dio slobodnog vremena posve\u0107uje nogometu kao tehni\u010dki direktor u klubu. I tamo su, kao i u Stoll Fr\u00e8resu, koordinacija, timski rad i fleksibilnost klju\u010dni.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

U jeku sezone, posao u Stoll Fr\u00e8resu cvjeta. Savr\u0161eno je vrijeme da u\u0111ete u prodajni ured i upoznate njegovog voditelja, Mathieua Carrela. S njim \u0107emo otkriti kako njegov tim svakodnevno koordinira koli\u010dine, narud\u017ebe i isporuke kako bi osigurao kontinuiranu opskrbu kupaca, unato\u010d sezonalnosti \u017eetve i fluktuacijama u potra\u017enji.<\/p>","protected":false},"author":6,"featured_media":2757,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14,16],"tags":[21],"class_list":["post-2756","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-achat-vente-logistique","category-portraits","tag-en-une"],"yoast_head":"\nDes fruits et l\u00e9gumes frais distribu\u00e9s douze mois par an - STOLL Fr\u00e8res SA<\/title>\n<meta name=\"description\" content=\"Nous vous invitons tout au long de l\u2019ann\u00e9e \u00e0 d\u00e9couvrir les femmes et les hommes qui mettent leur \u00e9nergie et leur savoir-faire au service de notre exploitation. 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